Rule context: 17 CFR 275.206(4)-1(d). This generic checklist is not legal advice and does not determine whether any communication is an advertisement or whether any law applies.
Review questions
- Compare gross and net labels, prominence, periods, return type, and methodology.
- Determine whether prescribed 1-, 5-, and 10-year periods apply.
- Review related, extracted, hypothetical, and predecessor performance under their distinct conditions.
- Remove any statement implying SEC approval or review of performance presentation.
Use evidence, then human judgment
Automation can inventory visible text, labels, links, and bounded presentation context. It cannot decide materiality, truth, intended audience, substantiation, compensation, policies, portfolio scope, survey design, calculation accuracy, or legal applicability.
Read the current rule in the eCFR and use qualified legal or compliance personnel for decisions.